Christmas article influences million-dollar deal for ActiveOps
Christmas article influences million dollar deal for ActiveOps Client: ActiveOps Wanted a Christmas article to send to clients Needed to include a humorous take on their newest brand positioning and USPs Article was widely enjoyed by clients and mentioned in multiple sales contacts after Christmas One of those contacts resulted in a million-dollar deal for […]
Insightful thought leadership created with minimal input from the business
Insightful thought leadership created with minimal input from the business Client: ActiveOps Ongoing content services since 2020 All calls with subject matter experts handled on behalf of the client Regular thought leadership content provided without tying up internal marketing resource View The Challenge Since 2020, ActiveOps has been in need of blog content that’s fresh […]
Mind-bogglingly technical thought leadership campaign delivered with no fuss
Mind-bogglingly technical thought leadership campaign delivered with no fuss Client: OxTS Created thought leadership campaign for client in a highly technical subject area Ongoing weekly calls with autonomy and inertial navigation specialists resulted in fortnightly thought leadership articles Copy provided with references to external works and graphic design considerations to make each article look its […]
Article series: Digital transformation across the RIBA: plan of work
Detailed thought leadership series gives Claranet credibility in a new market Client: Claranet Claranet had an exciting offer for the construction sector, but no content to engage prospects with Created a series of articles mapping Claranet’s proposition to the RIBA Plan Of Work Articles provide valuable credibility for Claranet to support sales efforts To view each […]
Recession Readiness Report generates major results for ActiveOps
Recession Readiness Report generates major results for ActiveOps Client: ActiveOps Had done qualitative and quantitative research but needed to turn it into a compelling asset Created a narrative using the data and supporting interviews with industry experts, and supporting blog content Report generated more than 860 downloads and 359 pieces of PR coverage View The Challenge […]