B2B blog writing

Brilliant B2B blogs, brought to life by me

Freelance blog writing

Blogs just got easier

Whether you need a B2B blog writing service for SEO, a campaign, or thought leadership, my experience in B2B tech and copywriting gives you the confidence that your blogs are all taken care of, so you can get on with the rest of your job. 

The B2B blog writing process

How it works

It couldn’t be simpler. You brief me (over a video call for preference, as written briefs usually create followup questions). I write the blog, and any social posts you want with it. We go back and forth once or twice with revisions or amends, and then it’s done! I can even upload your blog to your website too, if that would help. 

B2B blogging FAQs

You start with the objective of the blog – what do you want your reader to think, feel, or do differently after reading it? Then, you work out why you’re talking to them NOW. Why is the subject you’re talking about important TODAY?

Then, you sit down and start bashing away at the keyboard. If you don’t have time for that, I can help.

Yes. If you have specific keywords you want your blog to rank for, I can create optimised content for those keywords, including SEO titles and meta descriptions.

However, I don’t have the tools or expertise to advise you on what keywords you should be looking for. You’ll need an SEO expert (or a tool like SEMrush) for that.

I am happy to suggest imagery for your blog post. If you have a subscription to a stock image library then I can browse that; if you don’t, then I can browse free image libraries like Unsplash and Pixabay.

Note, though, that sourcing imagery will cost more as it can take some time to find the right images (and for you and I to agree on what those are!)

Yes! I am an experienced WordPress user and can quickly get to grips with whatever CMS you are using. As long as you provide me with login details (which will be securely stored and deleted when no longer needed) I can upload approved copy into your CMS for you.

I price projects individually, because no two projects are the same. However, a blog of around 1,000 words will cost somewhere between £200 and £300, depending on complexity, how much research is needed, and who I might need to speak to during the process.

Get in touch to tell me about your blog project and get a quote.

I aim to provide a first draft of your blog within 5 working days of being briefed. After that, we’ll fit any amends in as and when they come – it’s up to you how quickly you can review the content and come back to me.

My process is as follows:

  • You get in touch with a project. We agree a price and arrange a briefing call.
  • We have a briefing call where I’ll ask you everything I need to know to write the blog.
  • I go away and start writing. Within 5 days you should have a first draft.
  • Every project includes two rounds of amends. Hopefully we won’t need them!
  • Once the blog is approved, I will upload to your CMS if you want me to, or deliver you a Word document with the approved copy for you to upload.

If you want them, I will definitely include social media posts in the cost of writing the blog. It’s often cheaper than getting someone else to do it, because I’ve just written the whole blog so writing the posts takes no time at all after that!

Happy B2B blogging clients

“Jon worked with me to edit articles and blogs to be engaging, whilst always challenging on me on what I was trying to achieve. Editing existing content is far harder than ghost writing and his patience and ability to ask the right questions, meant the final version was always succinct and engaging.”
“The written word isn’t my strong suit but it’s absolutely Jon’s. He was able to turn my brain dumps into fabulous articles, blogs and case studies.”

Make B2B blog writing easier today

There's no time like the present. Get in touch to discuss your blog project with me by clicking below.